Key Trends from the 2016 Incentive Marketplace Study

Melissa Van Dyke of the Incentive Research Federation (IRF) took some time to talk about key trends that emerged in the 2016 Incentive Marketplace Study conducted by the IRF when she recently spoke with Meetings & Conventions. Here are the highlights:

  • As service related jobs increase, incentives will increase too.

Van Dyke talks about how the majority of jobs in America are service or experience related and this trend is set to continue. What is important here is that employees in these positions need to be engaged to be successful at their jobs.  To keep them engaged employers need to look beyond traditional compensation. This is why non-cash incentives have grown from being used in 26% of businesses to 84% of businesses over the last 20 years. As more and more of these jobs are created, the demand for Incentive programs will continue to increase.

  • Companies are spending more on incentive programs.

Companies are realizing there is a certain amount of money that needs to be invested in an incentive program in order to see a return. For example, there is no point in running a program with a small or non-existent communications budget. A strong communication campaign is directly correlated to the success of an Incentive.  Communication pieces are how participants learn about the program and get excited to be a part of it. If you are going to run an incentive program, it needs to be done right, and preferably by experts. The increase in spend can be seen in all areas of Incentive Travel including employees, channel partners, salespeople and customers.

For more on this please read: Interested in an All-Inclusive Trip for Two to Tahiti?

  • Programs need to change with the changing workforce.

Van Dyke talks about how Millennials surpassed Generation X in the workforce in 2015 and how that changes the way that an Incentive Travel program should be designed. Innovative technology that keeps these participants connect is now a must and experiential travel is more important than a “traditional desire for luxury brands”.

 

These are all trends we have been proactive in offering at JNR. With over 36 years of experience in the industry and a passion for delivering programs that are tailored to your individual company’s goals and needs we know that a partnership with JNR is a great fit for you!



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Information based on Incentives: 3 Trends to Watch by Lisa A. Grimalidi which was published in Meetings & Conventions in September 2016.

 

Written by Stephanie Thomas

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JNR is a full service, globally recognized leader in the incentive industry offering solutions for Meetings and Conferences, Incentive Travel, Special Events and Entertainment, Prepaid Card Services and AXS Contact Center Solutions. We have over 36 years of experience working with Fortune 500 companies across many industries. Our clients trust our comprehensive suite of solutions that offer a better way to reach performance, productivity and loyalty objectives. JNR tends to every detail of your program to ensure an extraordinary experience for your customers, employees and participants and a favorable return on your investment. We allow you to step away from the logistical details and let you focus on what you do best.

 

 

Industry Insight from the Global DMC Partners Third Annual Connection

This weekend our very own Kim Hester served as a Panel Member for Global DMC Partners Third Annual Connection, hosted at the Hard Rock Hotel & Casino Punta Cana, Dominican Republic.

Global DMC Partners is a consortium of Destination Management Companies (DMC) from around the world. Continuously staying up to date on current trends, world events and connecting professionals in the Meetings and Incentive Travel industry with quality DMCs, helps Event Management companies like JNR produce the most exclusive and unique programs possible.

This weekend Global DMC Partners hosted their Third Annual Connection, an event dedicated to bringing together Meeting and Incentive Planners, DMCs, and other program contributors from around the world to share industry best practices, challenges and thought-provoking insights for innovation.

This year, JNR Senior Account Executive and member of the GDP Advisory Board, Kim Hester, took part in panel discussions that ranged from finding new and beautiful destinations, capturing the “wow-factor” in every experience, managing budget and currency concerns, the latest technologies to tips on ensuring safety remains a top priority in the wake of world events, such as the Zika Virus.

JNR is proud of Kim’s involvement in Global DMC Partners and the entire Meetings and Incentive Travel industry. Her travel expertise is unmatched, and we couldn’t be happier to have her on our team!

Our team rocks!

If you’re interested in a Meeting or Incentive Travel Program for your company, or if you would like to learn more about industry trends, click below!



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Written by Samir Ahmed

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JNR Incorporated is a globally recognized leader specializing in creating custom programs that motivate, engage and reward the employees, customers and channel members of our Fortune 1000 clients. For over 35 years, JNR has designed and delivered a comprehensive suite of solutions including incentive travel, prepaid reward and gift cards, meetings and conferences, events and entertainment, technology solutions and marketing communications.  Our programs produce measurable results and are proven to increase performance, loyalty and revenues.

#IAmAnImmigrant

There is no need to explain the fast paced world we live in. You begin each morning with a cup of coffee and quickly respond to dozens of emails before heading to the first of many meetings with colleagues you see every day around the office. However, did you ever wonder what story the person sitting next to you has to tell? Have you asked the person in the break room where they come from? Last week, we did just that.

In honor of Immigrant Heritage Month, JNR employees took time to celebrate the individual differences that make each one of us distinctly unique.  It was quickly realized that our company not only travels the world but has a global reach within headquarter walls. Sweden, Colombia, England, Mexico, Korea, Greece, Serbia, El Salvador and Lebanon were only a few of the 44 countries represented. We also discovered that between our employees there are 11 languages fluently spoken such as Greek, Mandarin, and Tagalog. While one employee was able to trace her family lineage back to the Mayflower others had tremendous stories of struggle and determination of immigrating to the United States in search of a better life.

We must never forget what America stands for and that we are, in fact, a nation of immigrants.  Each one of us brings some piece of their heritage and culture with them and we see that in the diverse approach to our work.  At JNR we value the diversity that each one of us comes with and brings with us every day.

Please enjoy our video in support of Immigrant Heritage Month #IHM2016 and the #IAmAnImmigrant campaigns.  We are immensely proud of our rich company culture and put these differences at the forefront of JNR’s success. Although none of us are the same, #WeAreOne.”

Written by Rosie Curiel
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JNR Incorporated is a globally recognized leader specializing in creating custom programs that motivate, engage and reward the employees, customers and channel members of our Fortune 1000 clients. For over 35 years, JNR has designed and delivered a comprehensive suite of solutions including incentive travel, prepaid reward and gift cards, meetings and conferences, events and entertainment, technology solutions and marketing communications.  Our programs produce measurable results and are proven to increase performance, loyalty and revenues.