Incentive Programs Move toward “MOCIAL”

Huh? Mocial? Are you thinking, “You should really push spell check before posting your blog”?

Actually, Mocial is a newly-coined term describing the world's transformation into becoming highly mobile and social. Think about it. We now share, learn, conduct business, message, pay bills, shop and more from our mobile phones, smartphones, Ipads, ITouches, and other tablets. We do all of this through a plethora of social platforms–Facebook, Twitter, Google, Linkedin, Skype, Stumbleupon, Foursquare, Slideshare, Google+, Tumbler, YouTube, Flicker, Instagram, Blogs, Myspace… and I am out of breath.

Don't buy into Mocial yet? Facebook recently stated there are now 845 million monthly active users, and in December 2012 alone, 425 million users accessed Facebook through a smartphone or tablet! These 845 million users not only sign onto Facebook, but generate a colossal 10.5 billion minutes spent on the site per day.

How does this relate to incentive programs?

The incentive industry is incredibly people focused. The best incentive companies are not solely focused on selling a product; rather they understand the need to drive human performance, motivate employees, measure and deliver outstanding results. Consideration must be given to which tools motivate behavior, and what vehicles should be utilized to encourage employees to achieve greater results.

Social media has become one of the most powerful tools of people-oriented communication and engagement. Integrating social media into an incentive program can enhance employee engagement and create a stronger sense of connectivity.

Incorporating social media into a corporate incentive program allows participants to share information, and see what others around them are doing. When participants see that their counterparts are working above and beyond to achieve their goals they are more apt to do the same. Leveraging social media in your incentive program supplies a continuous stream of accessible information and open communication that displays who is hitting their targets, who has new ideas, who is willing to give a helping hand and who is disengaged and may need additional encouragement.

In this Mocial world, we are all on the go. Always.

We do not want to be constricted by outdated forms of communication like paper and faxes, or stuck in a stationary location at our desk. Integrating a social component to your corporate incentive program allows your organization to expand the scope, expand the frequency, and improve the quality of communications, all of which will help you achieve your strategic performance goals. Ask us how we can help you drive human performance in your company with a strategic incentive program here.

Kelly Woolsey,
Marketing Assistant, JNR Incorporated.

Build Employee Retention with Wellness Programs

An ongoing trend in the corporate world is to implement wellness programs within the company. There are many tangible and intangible benefits inherent in these programs. First and foremost, a company that demonstrates pride in the welfare of its employees clearly is showing that the employee comes first, even before the bottom line is calculated. Programs that encourage a healthy workforce can help to cut the huge expense drain caused by absenteeism and illness-related leaves of absence.

However, a by-product of a wellness program is that it protects against talent drain, employee churn and customer support disruption. Why does this happen? The fastest way to protect the loss of any employee is to demonstrate a sincere and ongoing message that employee well-being is a priority for upper management. Wellness programs are an extremely efficient way to underscore this message.

How do wellness programs work?

A customized platform is created that integrates with the existing company intranet. This platform delivers a clear and concise message about healthy lifestyle choices and offers links that track each employee’s stated wellness goals. Goals include weight loss, healthier food choices, smoking cessation, alcohol and drug intervention, stress reduction, exercise regimes, and so on. Each employee is assessed at the beginning of the program and then reassessed after six months or one year. Incentive rewards are offered at various stages as goals are accomplished. Rewards can be given in the form of points, and points can be converted to dollars that can be deposited onto a prepaid reward card.

It is important that the rewards be commensurate with the accomplished goals. Measurements, such as company absentee data, leaves of absence, employee turnover rates and customer satisfaction ratings, should be established prior to the program launch. Tracking can be programmed into the back-office transparent technical administration, and reports can be accessed by management on a 24/7 basis. Companies should discover whether the program is accomplishing the stated goals within three to six months of launch. Remember to make the reward values high enough to motivate employees to stay in the program. Monthly management meetings and rallies are suggested to raise the stakes as well.

Good luck, good health, and please contact me if you would like to discuss a wellness program for your company.

Marilyn Froggatt,
Vice President of Sales for JNR Incorporated.

The Preferred Employee Reward: Reward Card Programs Make Sense

FAST. FLEXIBLE. SIMPLE. Customize a Reward Card for an Effective Employee Reward.

If you are searching for the perfect employee reward, opt for the fast, flexible and simple choice—a MasterCard® Reward Card. A MasterCard Reward Card is an ideal incentive and recognition vehicle for acknowledging your employees for specific achievements and underscoring your appreciation for a job well done. With a MasterCard Reward Card, recipients enjoy the flexibility to reward themselves in their favorite fashion—with merchandise, services, travel, entertainment and much more to choose from; card recipients will enjoy selecting their favorite rewards from more than 32 million merchant locations worldwide.

While saying “thank you” is a popular use for a MasterCard Reward Card, cards can serve a variety of employee reward purposes. A great return on investment is created by using a reward card as an incentive tool for motivating and engaging employees while showing them how much their contributions are appreciated.

A well-crafted and strategic incentive program will yield maximum benefits, as it is important to target specific corporate objectives for any employee reward program to be successful. JNR Incorporated specializes in creating effective incentive programs that feature a reward card as the vehicle for inspiring and acknowledging great effort. Additionally, the ability to customize an employee reward card allows you to underscore your company’s brand message by including your company logo. The customization process is simple, seamless and has a quick turn-around. Ask us for a complimentary consultation to discuss how a MasterCard Reward Card can drive human performance within your organization.

Melissa Arce,
Marketing Assistant at JNR Incorporated.